Inspiring girls to be the next generation of builders.
We engage girls and their communities around the magic of building and unlock a universe of skills and careers.
Our Why:
A growing crisis.
The building and construction industry is the lifeblood of our economy and the backbone of our everyday lives. And yet, the industry faces a severe labor shortage — one that will only worsen when an estimated 41% of the current US construction workforce retires by 2031. At the same time, women are dramatically underrepresented in the field, occupying just 11% of jobs and an even smaller percentage in skilled labor roles.
We envision a world where girls are inspired and encouraged to build the world around them. Where kids are just as likely to picture a woman in a hard hat as a man. Where our industry is thriving and reflects the communities that it serves.
The Opportunity:
Meet the Moment & Future-Proof an Industry.
By increasing the number of women entering building and construction, we can create a pipeline of talent that will bolster our industry for years to come.
Let's build! ✴︎
Let's build! ✴︎
Let's spark excitement around the magic of building! Together, we can cultivate the next generation of builders and support a thriving building and construction industry.